September 19, 2019

April 18, 2018

December 12, 2017

December 8, 2017

December 1, 2017

Please reload

Recent Posts


September 19, 2019

Please reload

Featured Posts

Visual literacy at work

July 4, 2017

It's a great start to the day when a client says:  

"Erin, I opened the job aid / pictorial you sent to the field team.

And in 30 seconds or less, I understood everything we need to do

at tonight's medical meeting". 


This kind of comment gets my heart racing with joy - especially when the client is in a medical affairs role and will be leveraging some new business software / mobile app for the first time.


I particularly enjoy examples and experiences where highly technical information can be communicated in visual ways to busy people.


For me, visual presentation design is a worthwhile skill that I continue to refine.


It all started a few years back when I took a grad school course on distance education and E-learning design. I remember confiding in the professor how I wanted to get better at communicating more visually.


His advice to me was brilliant. He said that if I wanted to get better, I needed to force myself to do it even more. So I took it to heart and starting practicing every chance I got. I asked my grad school buddies for resources. I read books by Nancy Duarte. I followed a fantastic ISPI webinar with Connie Malamed.


According to my client's comments earlier today - it has paid off!


The worlds of communication, education and presentation continue to evolve at a rapid pace. Learning to communicate visually is a 21st century skill.


I am curious to know if anyone else is working on this skill or striving to communicate more visually... A job aid or a software tutorial is a perfect place to start.


 For some background reading on this topic, call me. I would love to discuss and continue to learn in this area.


If you'd rather not reach out just yet, then start by visiting these links:



10 tips for designing visual communication


Visuals are the starting point for our attention -- why waste time unnecessarily?


Try this to get started - a visual planning map for your team


Try Wikipedia for an introduction to communicating visually






Share on Facebook
Share on Twitter
Please reload

Follow Us
Please reload

Search By Tags
Please reload

  • LinkedIn Social Icon
  • Facebook Basic Square
  • Twitter Basic Square


  • LinkedIn Social Icon
  • Twitter Social Icon
  • Facebook Social Icon